The Polycell Group, one of Australia’s leading property developers, will be delivering the next stunning luxury apartment development, The Rochester in Broadbeach. The $250-million lavish apartment development is located in the heart of Broadbeach on the Gold Coast, set amongst the areas stunning beaches and envious lifestyle precinct surrounding the project site.
Situated at 143 Surf Pde on an amalgamated 1800sqm site, The Rochester will be delivered as a high-end luxury apartment project, boasting a striking facade and sleek, modern design. The development comprises of two, three, four and five-bedroom apartments, as well as a selection of premium penthouses, all finished to the highest quality standards.
The interiors of the apartments at The Rochester are designed to be spacious and welcoming, with an emphasis on natural light and open plan living. The apartments are equipped with high-end finishes, including stone benchtops, stainless steel appliances, and ducted air conditioning. Large balconies provide residents with stunning views of the surrounding area, including the ocean and hinterland.
Project Features
• 170 luxury residences
• Grand Entrance & Lobby
• Health & Wellness centre
• Lap Pool, Spa & Leisure Deck
• Whole floor Executive Club & Sky lounge
• Private Dining & Wine Cellars
• Secure undercover parking
One of the standout features of The Rochester is the architecturally designed pool and entertainment area, which offers panoramic views of the Broadbeach skyline. The 39-level tower will contain world class facilities, from hotel-style concierge services to the entirety of Level 4 and Level 26 dedicated to premium spaces for leisure, entertaining and work. The pool is surrounded by sun lounges, providing the perfect place to relax and soak up the sun. The entertainment area includes a BBQ, dining facilities, and a lounge area, making it the ideal space for entertaining guests.
The development also boasts a fully equipped fitness centre, offering residents access to a range of equipment and facilities to help them maintain a healthy lifestyle, all located on Level 4 covering more than 1300sqm in gross floor area. In addition, the level 26 Executive Club will feature a more relaxing atmosphere, with a private dining room available for residents to use, complete with a fully equipped kitchen, perfect for hosting dinner parties or special events.
The project will be delivered by project management specialists Eastview Australia, who will be partnering together with architectural firm Rothelowman to bring the immense project to life. Managing Director of Eastview Australia Graham Goldman, stated the importance of partnering together with a proven firm like Rothelowman to design the luxury spaces for the residences.
“We appointed Rothelowman to style the five-star amenities and we are pleased to say the treatments we are putting in at The Rochester will be truly exceptional,” Mr Goldman said.
“A great deal of consideration has gone into the building design to target the needs, wants and desires of luxury apartment buyers, particular those looking at Broadbeach.”
“The location of The Rochester is a standout feature, with the development situated just a short walk from the beach and a range of local attractions, including Pacific Fair Shopping Centre, Broadbeach Mall and The Star Gold Coast Resort and Casino. The area is known for its abundance of restaurants, cafes, and bars, providing residents with a range of dining and entertainment options.“
The location of The Rochester is a standout feature, with the development situated just a short walk from the beach and a range of local attractions, including Pacific Fair Shopping Centre, the Gold Coast Convention Centre, Broadbeach Mall and The Star Gold Coast Resort and Casino. The area is known for its abundance of restaurants, cafes, and bars, providing residents with a range of dining and entertainment options. The project is primely positioned on the corner of Surf Parade and Britannia Avenue in Broadbeach with demolition on the site underway.
The Rochester Location – 143 Surf Pde, Broadbeach
The project will be marketed by the MOTIV Group, led by Carly Cottam, who has stated the initial interest for the project has been strong.
“The residential amenity offered by The Rochester across two whole floors is an exceptional apartment offering that is attracting a great deal of interest from apartment buyers looking at upcoming Gold Coast projects,” Ms Cottam said.
“We are seeing very strong interest in The Rochester from local and interstate apartment buyers who want to know more about the amenities, as this is one of the main criteria for apartment buyers, along with the top priorities of location and apartment size.
“Living in an apartment these days is all about lifestyle. Apartment buyers want to live in the best locations with lifestyle assets within walking distance and exclusive access to five-star resort-amenities within their building for a low-maintenance, high-quality life.”
The Broadbeach property market on the Gold Coast has experienced significant growth in recent years, with rising demand for both residential and commercial property in the area. This growth can be attributed to several factors, including the area’s attractive lifestyle, strong economic fundamentals, and ongoing infrastructure improvements. The demand for property in Broadbeach has also been driven by a range of new residential and commercial developments, such as The Star Gold Coast’s redevelopment, the Victoria & Albert Residences and the enormous Jewel mixed-use project on Broadbeach’s north end. These high-end developments offer luxury living spaces and world-class amenities, attracting a range of buyers, from investors to owner-occupiers.
The Rochester aims to be a prestigious development that offers a luxurious lifestyle in one of the Gold Coast’s most sought-after locations. The Polycell Group will put its expertise to the test in delivering this high-quality, premium development that will offer residents the ultimate in comfort, style, and convenience. The expected completion for the project is set for December in 2025.
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